(from the article) "Lee did say that viewers will continue to play a role in the show, and that he’ll keep working on making the show more appealing to youths. “The critical thing is to nail down the casting,” Lee admitted. “We aged Bachelor down this year with spectacular casting, so as we focus on Monday we will focusing down Dancing with the Stars.” There you have it. "More appealing to youth" beats "older viewers actually have money to spend" every time. Don't ask me why.