Discussion in 'Ballroom Dance' started by SDsalsaguy, Apr 10, 2003.
The dance business the way I've seen it done is a sort of hybrid between service and sales. All the dance instructors I've ever seen were tasked with providing the service and selling the service. In my case, I've often had to be in charge of my own marketing as well. Every business has a sales department, somebody that is trying to educate the customer on the benefits of their product. Businesses selling high
ticket items like dance lessons need individuals who know how to push the right buttons with each individual client. I can't imagine who would do that besides the instructor. Though in fairness, I have seen closers brought in from time to time to take care of the final stage of the sales process
You have seen one particular implementation of the dance business, which is not the only model.
It is the model where the primary goal is making money for the owner of the establishment. It is not the only model. It was the model of the first place I learned to dance.
I can't imagine a better model assuming it's implemented ethically. It's a model which trains teachers to be independent. Essentially, someone who's able to succeed in such a model is able to run their own business, especially if they can take care of marketing.
An effective teacher doesn't need to do sales, as long as they behave as professionals. As the saying goes, a good product sells itself.
And yet, many studios around the country have different models and run successfully for years.
wow...wow...wow...I have no words...I'd never expect to see this written. My feelings exactly and thank god my experience too. Thanks ever so much Frotes. Now this is a lesson for me.Many many thanks.
I imagine it provides it's own safety valve - only the students who are able and willing to put their problem into words will actually email you. No "does this look OK" or "I forgot, show me again."
Of course, if you start getting video...
In my experience, the collegiate scene just takes this as evidence that she's a superhero
now that we have explored this issue thoroughly, I hope we can bring the thread back to what makes a good teacher...thanks
I think they have two parts to them with the first part being the more important
A good teacher genuinely loves his students and is able to connect with them on a personal level. They are sincere and have fun teaching their student. They understand the skill level of the student and know how to gently ramp up the difficulty so that the lesson stays fun and easy. They are entertaining people to be around.
Knows the benefits of his/her product. He genuinly believes in his product. Is able to educate their student on all the ways their product will provide solutions for whatever issues they have in their lives. He is confident in his abilities. He know the right time to ask for the sale (after the customer has been educated on the benefits). He's a tireless promoter of himself. He takes every opportunity in his life to invite people to come to the studio to try out his product. Has good social skills and EQ.
The first part is more important because without it you'll have no students regardless of how proficient you are in sales and business. If you have the first part but not the second part you should be able to find a few students. If you have them both down then you have the potential to be a state sales champ.
the second part is about having a lucrative career, which certainly is important...but it is arguable as to whether or not it is part of what constitutes being a good teacher..that is more about being a good marketer...obviously, in ballroom as opposed to other sorts of teaching, having some marketing skills is a bonus unless one is plugged into a system which feeds them students on a fairly regular basis
For me, a good teacher:
1. Knows his stuff. I've got to be confident in him, if the subject is ballroom dancing.
2. Knows how to communicate it, depending on what kind of student he has.
Now, I can't stress the combination of the above two points enough. Personally, there's a lot of things that I know that I find very difficult to teach others, even though I try. And I get frustrated after a not-very-long amount of time when they're not getting it.
3. Doesn't let things get in the way of the time I paid for.
I think if I have those, I'm good.
agree...I would add; a reasonable amount of patience
Thankfully, my instructor has this in spades...
People learn at different rates. I like teachers who can be patient when it's obvious that the student is trying and putting in the effort, but isn't making expected progress (this can happen for any number of reasons). I do not like laziness generally, and I generally am impatient with people who are wasting my time by not trying.
Loves their students? No, I don't agree.
A sense of responsibility to their students, yes.
Ditto. I have a lot of patience for beginners. I have no patience for someone who doesn't listen, doesn't give my suggestions a good honest try, and who completely forgets everything between lessons because they didn't even think about it, let alone practice. I also have little patience for people who go to the intermediate class when they never grasped the concepts in the beginning class. I'm going to hit the post button now before my mouth gets me in trouble...
Yeah...that was an odd choice of words. I don't love my students. I genuinely like a lot of them. Others I tolerate and put on a good face for. I do have a passion for teaching and helping people meet their goals.
agree, one has to love teaching...one does not have to love their student...but I expect my pro to respect me or to be able to fake it exceedingly well...as to patience; what I meant by a reasonable amount was just that...if I am practicing and improving and doing my best to grasp a concept, my expectation is that my pro will try to have some empathy for that...I don't expect anyone to have alot of patience for people who say they come to learn but clearly have no interest in doing anything which that entails (there are alot of folks with some very lax ideas regarding what constitutes practice, and whose pro's have never taught them how to practice)....backe to patience; fortunately, in my case, when patience is running dry there is usually lots of warning and, even so, the impatience is usually about pushing my progress and not about some sort of personal disdain...because I take so many lessons back to back, we sort of know when one or the other of us is sort of done with the other...and we know how to navigate it and how to push through it....mostly because we are both pretty good at knowing when it is time to shut up
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